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| 2011 Campaign |
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 Building further consumer awareness, a new campaign was launched:
"Even the Closest Things to You Might Be Fake. Refuse Counterfeit Products Call 1739"
TV ad
TV stunt
LBC- Kalam Annass
MTV- Men El Ekhir
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| 2006 - 2010 Campaign |
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Following the success of the 2005 campaign, BPG decided to launch a new "Facts and Figures" campaign in 2006.
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| 2005 Campaign |
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BPG launched a full, nationwide awareness campaign in October 2005 under the message "Ask for your right. Refuse Counterfeit products", exposing the relatively unknown issue of counterfeit to the general public. The campaign started with a teaser, and kicked off to national coverage which included everything from the distribution of promotional products by specially trained BPG personnel to special press events. It even became the hot topic of debate on Marcel Ghanem's "Kalam el Nass".
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